Alice is the county seat of Jim Wells County. It was established as a city in 1888. First called Bandana,
then Kleberg, it was finally named Alice after the daughter of Captain Richard King, who established
the King Ranch. As a result of the Texas-Mexican Railroad and the San Antonio-Aransas Pass Railroad intersecting at Alice, the community became the world's largest cattle shipping point from 1888
Alice is a hub of the petroleum industry, agri-business and tourism in South Texas. The lifestyle is outdoor oriented with hunting, fishing, and golfing as the main attractions.
Annual events In Alice include: Fiesta Bandana to celebrate Cinco de Mayo in May; the Jim Wells County Fair in October; Alice - "Wonderland of Lights" starting on December 3rd with a Christmas parade and lighting ceremony and lasting through the New Year.
The South Texas Museum in Alice is patterned after the architecture of the Alamo in San Antonio. The old McCall Brothers ranching headquarters was given by the family in 1975 to provide a home for the South Texas Museum. Exhibit focus on the history and traditions of South Texas relating to agriculture, ranching, railroad and oil industries. In 1994 the Texas historical Commission designated the South Texas Museum as a registered Texas historical site. Extensive renovations to the museum were completed in 1995, the 20-year anniversary of the museum's opening.